SEO news is often chattering about various Google Panda updates causing changes in algorithms and thus fluctuations in search engine rankings. In laymans terms this means your website will see less traffic and potential customers and it might not be anything you’ve done (or not done). These Google Panda updates might as well be called [...]
Posts Tagged ‘content’
Google spanks website owners
Posted: 27th October 2011 by By Adrian Willings in SEOTags: content, google panda, seo
0
Life is extremely subjective
Posted: 25th January 2011 by By Adrian Willings in SEOTags: content, people, seo, writing
In my current role I’ve learnt not to take things for granted. Life is extremely subjective. Just because I’d do something or not, doesn’t mean you or Johnny from the street would do the same. An example – the goal of a lot of things on our website (like many sites out there) is to [...]
Content that risks attracting the wrong people
Posted: 26th August 2010 by By Adrian Willings in WritingTags: advertising, content, writing
Sitting on the train this morning, starting out of the rain soaked windows I noticed an advert which caught my eye. It looked something similar to the one pictured above, except there were birds and bunnies bouncing around as well. I eyed it with mild curiosity. If for any reason your life doesn’t feel quite [...]
Sales copy – finding the benefits
Posted: 19th August 2010 by By Adrian Willings in SEO, WritingTags: content, seo, writing
My job as a copywriter involves writing “sales copy” – that is, words intended to sell a product or service. Adapting to this sort of writing style has been both difficult and interesting. Normal writing such as a blog article or essay on a particular subject involves simply describing the interesting points, perhaps with a [...]
Category specific RSS feed
Posted: 19th August 2010 by By Adrian Willings in Interesting Discoveries, SEO, WritingTags: category specific rss, content, feed, rss, rss feed
On the hunt for more worthy WordPress plugins I discovered this beauty – Category specific RSS feed. The thought actually came to me when I was trying to work out if it was possible to produce a news feed widget using RSS feed from a blog but with only specific articles. The most obvious choice [...]
Age’s noob guide to SEO (Part 6) (Up-to-date)
Posted: 9th July 2010 by By Adrian Willings in SEOTags: content, search engine optimisation, seo, updates
Keeping up-to-date is very important. In several senses. The SEO world First of all as a webmaster, blogger or owner of a company you need to keep on top of changes in the SEO world. The World Wide Web is a constantly changing animal. Google is always moving the goal posts and changing the rules. [...]